23.5 Low Ad Relevance
If your ads aren’t relevant, people won’t want to click them. Try Section Targeting to focus Google on the ideas you want to emphasize. (If that works you might want to take things a little further by turning each section into a different page. That will give even more ads and more opportunities to earn).
Alternatively, you can play with the keywords on your page, change the title of each page so that they include a keyword you’re trying to target or include more section titles. All of these options should help to keep your ads on track.
It’s also possible that at least part of your site requires users to log in. Google’s AdSense Crawler can’t do that so it can’t tell Google which ads to serve on those membership pages. So you get irrelevant ads.
The solution is to use the Site Authentication link under your AdSense Setup tab. You’ll have to confirm that the site is yours but once you’ve done that, it’s just a question of providing the crawler with a username and password.
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