Adding AdSense To Your Blog

11.3 Adding AdSense To Your Blog

Not all blog sites use the same template so how you add AdSense to your blog will depend on the company you’re using.

For users of Blogger.com, which is owned by Google, one option is put the ads in the template section of the site:

">

" title="external

link">

<$BlogItemTitle$>

You can see on my own blog at www.joelcomm.com how I put ads directly above my text. http://crayfish-info.blogspot.com does the same. The ads here are centered above the

tag and he’s added a
break tag to add a gap between the head and Google and help his ads to stand out.

To do the same thing to your blogspot blog, click “Change Settings” on the Dashboard and then click “Template Tab.” Somewhere on the page, below the CSS material, you should find a section of code that begins:

<$BlogDescription$>

The code should then look like this:

Before uploading, check the preview to make sure that the ads are where and how you want them, then “Save Template Changes” and “Republish” to refresh the blog.

Of course, you don’t have to place AdSense directly above the text. Another option is to embed the ads within the text so that they appear after particular entries. That would limit you to three entries per page (if you wanted an ad unit after each entry) but it could increase your click-throughs.

Blogger now lets you do this automatically. Click the Template tab, then the Page Elements link and finally, Edit in the Blog Posts section. You’ll find a check box that lets you show ads between posts on the home page.

You’ll even be able to format the ads from that same control panel, making the whole process very, very simple.