6.11 Google Ads Preview
Don’t want to wait for the robot? No problem. The Google Ads Preview tool at http://googleadspreview.blogspot.com/ lets you see the ads your site is likely to receive right away.
Google has its own tool for this, but this program by Digital Inspiration is much better. That’s not just because it also works with Firefox (Google’s preview tool only works in Internet Explorer) but mostly because it lets you compare different programs and formats side by side.
When you’re just starting out, that’s not really important. But when you’re combining AdSense with Chitika eMiniMalls it’s useful to see what effect a single change can have across the different ads you’re displaying.
You can also compare the AdSense ads with those served by Yahoo! Publishers Network.
And here’s the real kicker: the Google Ads Preview Tool also lets you toss in keywords and see which ads turn up.
Try it! Surf over to the site, toss in a keyword relevant to your site and see what ads you’re likely to receive.
Note that I said which ads you’re likely to receive, not which ads you will receive.
That’s an important difference. Google uses all sorts of criteria to decide which ads you’re going to get. I’m not sure which criterion this preview tool uses to choose ads for keywords but I can’t see it emulating Google completely.
Use the tool to preview the ads on your site and you’re on pretty firm ground. You’ll get a great impression of the ads you’re likely to get and you can either match your content to it or change your content to bring up some different ads. Use it to preview the ads you’re likely to get with a certain keyword and you’ve got a guide to where those keywords can take you.
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